Why is this blog called "nebach!"?

First and foremost, because I already had this name registered and it's a good short name that's easy to remember. This blog will also complain and say "nebach!" so much that it deserves to be called a nebach for being so hypocritical. Also, who but nebachs would read such a blog? I also think I'll give Nebach-Case awards to well-known nebachs.